Adamus
For the Signature Edition of Adamus Gin, an exclusive and carefully curated spirit, I was invited to create an illustration that would visually reflect the essence of the brand — a balance between nature, precision, and artisanal mastery. The result is a richly detailed visual piece that brings together the organic roots of the gin and its contemporary sophistication, elevating the product experience through storytelling and craft.
Date
May 2024
Role
Art Direction, Web Design, Production
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The Challenge
The challenge was to develop an illustration that could live up to the premium positioning of the product while remaining aligned with the values of Adamus: innovation, elegance, and a deep connection to nature. The artwork needed to complement the bottle’s minimalist design without overpowering it — becoming part of the narrative, not just decoration. It was also crucial that the illustration resonated with an audience that values both tradition and exclusivity.
The Solution
The composition is layered and symbolic, crafted to reward closer inspection and create a strong emotional connection with the consumer.
This illustration became the visual signature of the edition, setting it apart from standard releases and reinforcing Adamus’s identity as a brand that blends craft and luxury in every detail.
